Brock's Jewelers

About Us

Brock's Jewelers has been a trusted jewelry store in Madison, AL, Huntsville, AL, and surrounding areas since 1980. We offer a wide range of fine jewelry, including custom jewelry designs, engagement rings, wedding sets, watches, gemstones, and much more. Whether you're shopping for a necklace, bracelet, ring, or clock, we have something beautiful for every occasion and budget. For over 42 years, we've been specializing in high-quality, handcrafted jewelry that lasts a lifetime. We invite you to stop by today and discover the perfect piece to celebrate your special moments!

Areas Served

Our Professional Associations

Chamber of Commerce
Better Business Bureau

What We Offer

Our Specialties include:

Custom Jewelry Design
Custom Watches
Exclusive Jewelry Line
Custom Rings
In-Store Repair
Loose Diamonds
Gemstones
Specialized Jewelry
Great Pricing
Great Value Jewelry
Over 44 Years in Business

Our Services include:

Custom Jewelry Design
Exclusive Jewelry Line
Engagement & Wedding Rings
Jewelry Repair
Jewelry Cleaning

Our Products include:

Jewelry
Natural Gemstones
Alexandrite Gemstone
Birthstone Gemstones
Natural Diamonds
Necklaces
Watch Batteries
Watches
Earrings
Pearls
Clocks
Bracelets
Engagement Rings
Wedding Bands
Wedding Gifts
Sapphire Jewelry
Lab Grown Gemstones
Lab Grown Diamonds
Ruby Jewelry
Aqua Marine Jewelry
Emerald Jewelry
Opal Jewelry
Benchmade Pocket Knives

Testimonials

On 4/1/2026 Deb private-name had this to say:
Brock‘s Jewelers was recommended to me by a retired couple (fellow travelers during a trip to tour Charleston, SC) who had spent many years in their own jewelry business in Huntsville, Alabama. I’d asked their advice on what to do with a wedding-engagement ring I’d worn for 20 years, but then not for ~16 years (after spouse left). My new friend suggested having a custom piece made that I’d like to wear, and suggested Brock’s Jewelers. I took the ring into Brock’s, spoke with Alan Brock, and (spur of the moment) drew a design meaningful to me. Alan confirmed they could do it, provided pricing and I gave the ‘go ahead.’ Alan directed each step in the process. I purchased a 20” chain to wear it, which he made adjustable to an 18” length (with a separate “ring“ inserted 2 inches from the end). The service provided was wonderful! Brock’s pricing for the new item and labor was fair, a detailed written appraisal was generously provided ‘gratis’ and the finished piece is beautiful! I highly recommend Brock‘s Jewelers for all jewelry issues or concerns, a custom design or a gift purchase. (Beyond the custom design jewelry piece done from my wedding-engagement ring, I had two separate appraisals done, and the bales of two pendants widened so they would fit onto thick chains… with the latter work done free of charge and while I waited!) Brock’s pricing for materials and labor is fair and their quality is excellent. They have years in the business and their significant knowledge is freely offered. I am confident that you will be both impressed and pleased, just as I was, with their friendly service, knowledgeable advice, fair pricing and commitment to provide quality materials and workmanship. Thanks for reading.

On 3/26/2026 Jesse Gutierrez had this to say:
Thought I needed a new watch band, but they were able to fix my old one good as new. Great job,

On 3/21/2026 Roy Murdock had this to say:
The owner and staff at Brock's Jewlers are more than fair and respectful. Best quality work and repairs, solid jewelry repair at a fair price. I don't think you can buy for a better price anywhere in town. Thank you for excellent sales and service.

On 2/2/2026 Chasity Doster had this to say:
The ladies there were very informative and helpful. The prices are reasonable. Would recommend.

On 12/10/2025 Kimberly N. had this to say:
Awesome service. They went above and beyond to fix my favorite ring and they were just as excited for me as I was. They really care about their customers. It's very evident

Contact Us

Brock's Jewelers
8760 Madison Blvd Suite S Madison, AL 35758
Phone: (256) 464-6610
Email: info@brocksjewelers.com

Sullivan and Madison Blvd, 1 mile from Huntsville International Airport

Where To Find Us

Payment Types Accepted

Visa, MasterCard, American Express, Discover, Debit Cards, PayPal

Our Hours

Holiday Hours May Vary. Please Call For Details.

Monday: 9:30 AM - 5:00 PM
Tuesday: 9:30 AM - 5:00 PM
Wednesday: 9:30 AM - 5:00 PM
Thursday: 9:30 AM - 5:00 PM
Friday: 9:30 AM - 5:00 PM
Saturday: 9:30 AM - 5:00 PM

News

Every piece of jewelry should tell a story — your story. At Brock’s Jewelers, we specialize in custom designs to help you capture life’s most meaningful moments. 💍 From engagement rings to gemstone heirlooms, our pieces are made with care, love, and over 44 years of expert craftsmanship. Visit us in Madison or Huntsville to start creating something unforgettable today! 🌟
#BrocksJewelers #CustomDesign #JewelryWithMeaning #EngagementRings #GemstoneJewelry #MadisonAL #HuntsvilleAL #JewelryGifts #FamilyJeweler #ShopSmall

Looking for a watch that makes a statement? ⌚ At Brock’s Jewelers, we offer custom watches and top-notch timepieces that combine elegance with function. Whether it's a gift or a personal upgrade, our collection features stunning styles for every taste. Step into our store and find the watch that fits you perfectly — timeless quality, just like our service. ⌛#BrocksJewelers #CustomWatches #MadisonAL #HuntsvilleAL #FineTimepieces #WatchGameStrong #StyleUpgrade #LocalJewelers #JewelryStyle #LuxuryWatches

We love creating beautiful pieces that bring joy to your life, and we’d love to hear about your experience with us! 💖 If you’ve shopped at Brock’s Jewelers, please take a moment to leave us a review on Google or Facebook ⭐⭐⭐⭐⭐. Your kind words help others discover the magic of our handcrafted jewelry and stellar service! 🙌#BrocksJewelers #CustomerLove #ReviewUs #MadisonAL #HuntsvilleAL #SupportLocal #JewelryExperts #FamilyOwned#ThankYou #CustomJewelry

Looking for a piece that speaks just to you? 💎 At Brock’s Jewelers, we’ve been crafting custom jewelry for over 44 years in Madison & Huntsville, AL. Whether it’s a dazzling engagement ring, a unique gemstone pendant, or a watch that turns heads ⌚—we’ve got it all. Come experience handcrafted quality and timeless designs made to last a lifetime. Walk in today and discover your perfect piece! 💫

💎 Discover the Magic of Gemstones 💎
At Brock’s Jewelers, we carry an incredible selection of all gemstones to make your jewelry truly shine. From the timeless elegance of Sapphire, Ruby, Topaz, and Alexandrite to Emerald, Opal, Aquamarine, and Tourmaline, we offer something for every style and occasion. ✨

These gemstones aren't just beautiful – they’re full of meaning and history. Whether you're shopping for engagement rings, necklaces, or other special pieces, we’ve got the perfect gemstone waiting for you!

Visit us today to explore our stunning gemstone collection!
📍 Located in Madison, AL

Info

Catalog

FAQ

Do you offer custom jewelry design?

Yes! We specialize in custom jewelry design, bringing your vision to life with beautiful, personalized pieces.

Do you provide jewelry repairs and resizing?

Yes, we offer expert in-house jewelry repair and resizing services to keep your jewelry in perfect condition.

What types of gemstones do you carry?

We carry all gemstones, including Alexandrite, Birthstone Gemstones, Natural Gemstones, Diamonds, Sapphire, Ruby, Aqua Marine, Emerald, Opal, and more.

Do you offer financing or payment plans?

Yes, we offer layaway and 0% interest financing through a third-party provider.

Can you repurpose old jewelry into something new?

Yes, we can repurpose old jewelry into a stunning, new custom design.

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